Links Preview
A connected marketplace of focused business apps.
Install the focused apps that solve the problem in front of you. Skip the rest. An app that needs your customers, jobs or people can be authorised to reach what you already have rather than building its own copy of it.
One small need
It starts with one thing you need to send.
A quote. Then a customer wants to know where the job is. Then you need an approval in writing. Then proof the work was done. Each one is a reasonable thing to want.
Accumulation
The problem is not that software exists.
The problem is when every tool becomes another island.
A 2025 US Chamber of Commerce study of 3,870 small businesses found 58% running four or more technology platforms, and 32% running six or more, against 14% three years earlier.
Published research about the market. Not Links results. Full citation below. The workspace shown is an illustration, not a measured finding.
A governed platform
Separate apps. One place that governs them.
In Links they stay four distinct apps with their own purpose, install state and boundaries. What changes is that the ones needing your customers can be authorised to work from the same records instead of each keeping a copy.
Marketplace
Adding an app should not mean rebuilding the business.
Install what helps from the marketplace. You see exactly what an app is asking to reach before it goes in, what it did afterwards, and you can remove it again.
Shared context
More capability. Not another customer silo.
For the apps that deal with customers, the estimate, the approval, the progress and the completed work hang off the same authorised record. An app that does not need a customer never asks for one.
One small need
It starts with one thing you need to send.
A quote. Then a customer wants to know where the job is. Then you need an approval in writing. Then proof the work was done. Each one is a reasonable thing to want.
Accumulation
The problem is not that software exists.
The problem is when every tool becomes another island.
A 2025 US Chamber of Commerce study of 3,870 small businesses found 58% running four or more technology platforms, and 32% running six or more, against 14% three years earlier.
Published research about the market. Not Links results. Full citation below. The workspace shown is an illustration, not a measured finding.
A governed platform
Separate apps. One place that governs them.
In Links they stay four distinct apps with their own purpose, install state and boundaries. What changes is that the ones needing your customers can be authorised to work from the same records instead of each keeping a copy.
Marketplace
Adding an app should not mean rebuilding the business.
Install what helps from the marketplace. You see exactly what an app is asking to reach before it goes in, what it did afterwards, and you can remove it again.
Shared context
More capability. Not another customer silo.
For the apps that deal with customers, the estimate, the approval, the progress and the completed work hang off the same authorised record. An app that does not need a customer never asks for one.
External research, not Axivio data
What the research says about small business software
Published findings about the market from third parties. Not Links results.
58% of surveyed US small businesses use four or more technology platforms.
U.S. Chamber of Commerce, Empowering Small Business: The Impact of Technology on U.S. Small Business (2025) Fielded by Teneo Research with the Chamber's Technology Engagement Center3,870 US small businesses with fewer than 250 employeesOnline survey on desktop and mobile, fielded 6 to 26 June 2025
32% use six or more technology platforms, up from 14% in the same study in 2022.
U.S. Chamber of Commerce, Empowering Small Business: The Impact of Technology on U.S. Small Business (2025) Fielded by Teneo Research with the Chamber's Technology Engagement Center3,870 US small businesses with fewer than 250 employeesOnline survey on desktop and mobile, fielded 6 to 26 June 2025
The marketplace
Apps for the work in between.
Listings lead with the problem rather than the feature list, and search reaches that problem text. Everything listed today was built by Axivio, and the marketplace is built to carry apps from other developers as well. Screenshots are the real Links interface running an example workspace.
First-party apps
Built by Axivio.
These are the focused business apps we have built so far, and they are where the Links catalogue starts rather than where it stops. Each one solves a single problem and can be installed or removed on its own.
QuoteFlow
Every enquiry turns into a phone call, a site visit and a guess.
Customers answer a few questions and see a price you configured.
StatusLink
Customers call to ask where their job is, and the answer lives in someone's head.
Share progress on a page the customer can open, without the back-and-forth.
ApprovalLink
You find extra work mid-job, agree it verbally, then argue about it on the invoice.
Get a clear decision on work and changes, in writing.
JobProof
The work was done properly, but all you can show for it is an invoice and your word.
Share photos, notes and completed work.
IntakeLink
Requests arrive by text, email and voicemail, and the details you need are never in the first message.
Turn scattered messages into organised requests.
CheckProof
Every job is supposed to follow the same steps, and you only find out it did not when a customer complains.
Run repeatable checklists with evidence.
ServiceArea
Half your enquiries are outside the area you actually serve, and you find out after the call.
Check coverage and travel fees instantly.
MarginGuard
You are busy, the invoices look healthy, and you still cannot say which jobs make money.
See costs, margin and a sensible selling price.
TinyOrder
Custom work lives on a whiteboard and in your head.
Keep orders moving on a simple list or board.
UpsellLink
You spot extra work on the job and never get round to offering it.
Offer extra services while you are still there.
What Links does today.
- A marketplace of focused business apps, browsable by the problem each one solves rather than by feature name
- Install and removal, with a consent screen that groups the permissions an app is asking for, and an app that only reaches what it was granted
- An append-only permission history and an audit log of what each app has done
- Shared organisation, customer, contact, location and job context that an app can be authorised to reach, for the apps that need it
- Shareable customer-facing pages for quotes, status, approvals, proof and intake
- Entitlement decided centrally from installs rather than per app
Where it is going.
Direction, not shipping functionality.
- Apps from independent developers alongside the ones Axivio has built
- Multi-organisation membership
- Deeper cross-app automation
Powered by Axivio Core
An app should not have to rebuild what you already have.
Core holds the parts a business should only have to set up once: organisations, customers, contacts, locations, jobs, identity, permissions, activity and the integration surface. An app asks for the parts it needs, reaches only what you authorised, and is told no for the rest.
Not every app needs all of that, and some need almost none of it. A tool that never touches a customer never asks for one. The promise is not that everything runs on the same records. It is that nothing has to recreate business infrastructure you have already set up and agreed to share.
Planned direction
Build for Links.
Links is being designed to grow beyond software built by Axivio. The intent is that independent developers can publish focused business apps, request authorised access to the Axivio Core capabilities their app actually needs, and reach businesses through the Links marketplace.
Interested in building for Links?
Leave an address and we will get in touch when there is something concrete for developers to look at.
Questions about Links
What is Links?
Links is a marketplace and platform for focused business apps. Each app solves one problem, such as sending a quote, sharing job status, getting an approval in writing, or proving work was completed. You install the ones you need and skip the rest. An app that needs shared business context, such as customers or jobs, can be authorised to reach it rather than building its own. An app that does not need it never asks.
Which apps has Axivio built so far?
QuoteFlow, StatusLink, ApprovalLink, JobProof, IntakeLink, CheckProof, ServiceArea, MarginGuard, TinyOrder and UpsellLink. MarginGuard is free and the rest are included during the preview. These are the first-party apps and the catalogue is built to grow beyond them.
Can I use Links today?
Links is in preview. Follow Links development and we will tell you when it opens more widely.
What is Axivio Core?
Core is the shared foundation beneath Axivio software: identity, organisations, customers, records and permissions. It is infrastructure rather than something you buy separately, and it is why our products can share business and customer context.
Can I build an app for Links?
Not yet. Links is being designed so independent developers can publish focused business apps and request authorised access to the Axivio Core capabilities their app needs, but that is planned direction rather than something that is open. There is no developer programme, published interface or submission process today. You can follow developer access from the Links page if you want to hear when there is something concrete.
Follow Links development.
Links is in preview. Leave an address and we will tell you as apps land and access opens up. Building for Links is a separate list, further up this page.